After a few years of hit-or-miss formulas—and some seriously crunchy packaging—natural beauty products have finally found their spot on the shelf. They’ve become easier to find for a reason: Natural formulas are more effective than ever, and the upgraded Insta-friendly aesthetic doesn’t hurt either. Still, if you’ve been wearing one signature lip color since high school or don’t trust anything besides your go-to serum, you might not have been tempted over to the au naturel side…yet. That’s why we’ve asked women for their best advice on taking your beauty routine to the next, natural level.
“I swear by face oils! The natural face oils available today are incredible and have totally changed my skin for the better. I also love using a simple rose face spritz, and I mix coconut oil with a few drops of essential oils to add shine to my hair. The trick with natural beauty products is to find a product with a scent that you love so you’ll continue to use it regularly. I love Ambre Natural Deodorant ($19) because it smells amazing and really works, which is hard to come by with natural deodorants.” —Tara Sowlaty, cofounder of lifestyle blog How You Glow
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